240 发简信
IP属地:北京
  • 人人都是产品经理

    二、产品 产品:解决某个问题的东西 某个:明确定位 问题:用户,需求,场景 东西:解决方案 产品分类维度 用户关系:单点、单边、多边 用户需求:...

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    15. ORGANIZATIONAL STRUCTURE

    1. DEFINITION: How job tasks are formally divided, grouped, and coordina...

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    16. ORGANIZATIONAL CULTURE

    1. DEFINITION: Beliefs, values, and behavioral expectations shared infor...

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    13. POWER

    1. DEFINITION:The capacity to influence behavior of others 2.The General...

  • 8. SALES MANAGEMENT/LEADERSHIP AND THESELLING PROCESS

    MENTOR AND COACH YOUR SALESFORCE (DON’T DO IT FOR THEM) DIFFERENT SALES ...

  • 7. SALES FORCE RECRUITING

    WHY? 1. BUSINESS GROWS 2. REPLACEMENTS/ATTRITION EXPENSIVE, TIME CONSUMI...

  • 6. SALES FORCE TRAINING

    TWO TYPES: 1. FORMAL 2. INFORMAL BENEFITS/IMPORTANCE OF TRAINING 1. BAS...

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    5. Pricing

    1. pricing should complement company's marketing strategy 2. don't use c...

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    5. Product

    1. product life cycle 2. dynamic product pricing price skimming & penetr...

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