Win-Win by Michael Zhu
The basis of“win-win” situation is interests and profits. Conti has sustained development and growth because we provide customers with cost-effective products (especially to end-users). Therefore, we as vendors, our duty is to safeguard the legitimate interests of end users and continue to improve our services. We have to expand our market share and increase the company's production scale, so as to lowerproduction and administrative costs, thus resulting in more profits. Increased profits must be reasonably allocated to interest groups, especially the end users. When market share begins to shrink, it means insufficient interests allocated to the end users, and we must pay special attention to this, because if company's market share falls, the company’s costs will rise, and the net result is "crash".
I talked about opportunity in my last article. We should pursue to create more opportunities for more people, and opportunities was created because interests exist. When interests do not exist there is no opportunity! I hope we can pursue higher goals, and to create more opportunities for more people, not only for one’s own interests and benefits. I have already expressed here, please tell me if you don’t understand.